Common questions

Email Marketing FAQ

Here are answers to some commonly asked questions about email marketing on Gist. When are ongoing email messages sent? Each ongoing email messages sent to your users is different and depends on a few factors: When you first put your message live: ...

How to Organize Your Emails Using Folders

Gist makes it incredibly easy to keep your emails organized. You can use folders inside of the email marketing dashboard to organize and sort your emails anyway you would like. To use folders inside of Gist, just follow the simple steps below. S...

Send a test marketing email

You can send a test version of your marketing email to yourself or a team member before you send out the actual email to your contacts. In your Gist workspace, navigate to Marketing > Messages  > Email . Hover over the name of a draft email and...

How do I personalize the subject line with the contact's first name?

Personalizing a subject line with a contact's first name or other personal information can increase engagement with your emails. You can insert personalization tags in the subject line of any marketing email you create within Gist. When the email ...

How do I add an unsubscribe link to my emails?

Having an unsubscribe option in your emails is a standard practice, which promotes good communication ethics and complies with most international spam laws. This guide will help you understand how to use these tags in your emails. Understanding Un...

Which email messages count towards my monthly email send limit?

Each Gist workspace has a monthly email send limit associated with it based on its plan. This email send count is incremented every time an email is sent through Gist. For example, if you send a one-off email to 100 contacts, that is calculated as...

Why is email sending disabled for my account?

There are a few reasons why your Gist account may have been blocked from sending emails.High bounce ratesIf any email you send via Gist acquires a hard bounce rate violating Gist’s acceptable threshold, it is likely that further sending of email w...

How do I unsubscribe contacts from receiving emails?

Whether you create an auto message, broadcast message, or a drip email campaign, any email you send to your contacts using Gist will include a link to unsubscribe from your emails. This option is turned on automatically and you cannot change it. C...

Why hasn’t a contact received my email?

After sending a marketing email from Gist, you can view the email report to see which contacts received your email. In some cases, a contact that appears in the Delivered tab may reach out letting you know that they didn't receive the email in the...

Using custom fonts in email templates

Because not all email clients allow and render