Marketing Automation
Guide to better understand how Gist helps you with automation
9 articles in the collection
Introduction to Automation on Gist
Using Gist, you can automate the most important but at the same time boring aspects of marketing. With the Automation section on Gist, anyone on your team can now use simple “if this, then that” style automation rules to perform menial tasks such...
Automation FAQ
Following are answers to some commonly asked questions regarding automation on Gist.What is a trigger?A trigger is an event or a precondition which when happens triggers an action from Gist. As of now, Gist has 10 triggers or events which happen...
Overview of Events
Tags and events are the most common criteria you will use when creating user segments in Gist. They allow you to understand your customers based on their behavior on your site, and as a result, segregate them into user groups effectively.Tags,...
Setup Your First Marketing Automation!
Gist makes marketing automation easy and simple. Using Gist, you can start creating automation rules to perform actions automatically based on specific triggers and user behavior.To use marketing automation on Gist, you need to setup event...
Automation use case - Tag users automatically
Tags come in handy when creating user segments in Gist. They allow you to understand your customers based on their behavior on your site, and as a result, segregate them into user groups effectively. Tags help you attach a label or a piece of data...
Automation use case - Add users to drip campaigns automatically
You may already be running multiple drip campaigns for your subscribers and would like to add a subscriber to one or more email campaigns based on what they type of content they are interested in or what they are looking for on your website. You...
Automation use case - Deleting users automatically
When a user is deactivated or when they choose to remove their profile from your app or website, there is work needed to clean up your database, and remove all references to this user in your app. Having inactive users along with active users is...
Overview of Tags
Tags are the most common criteria you will use when creating user segments in Gist. They allow you to understand your customers based on their behavior on your site, and as a result, segregate them into user groups effectively.Tags help you attach...
List of Default Contact Properties
This glossary is the full list of default properties that Gist automatically tracks and can be used both within Gist and our integrations. Included are the name of the property and a brief description. Note: The "key" for each property is the...
